Everything we use to move bookings off OTAs and onto your own site.
The checklist, templates and calculators behind our client work, packaged for owners who want to run it themselves.
Five tools, one job: fewer bookings through the OTAs.
Direct-Booking Website Checklist
The exact list we audit against: M-Pesa, WhatsApp, mobile speed, real photography, a booking widget that doesn't fight the guest. Know precisely what's costing you conversions.
30-Day Content Calendar + Caption Formulas
A full month laid out day by day, with the caption structures we use on client accounts. Fill the calendar without staring at a blank page.
Repeat-Guest Email Sequence Pack
Ready-to-send emails for the highest-margin channel a hotel owns: welcome-back, seasonal offer, anniversary-of-stay. Plug them into whatever you already send from.
Low-Season Campaign Template
A fill-in-the-blank plan for the exact months every Kenyan property dreads, built from what's actually filled rooms in the past off-season.
OTA Savings Calculator
The full version of our free commission calculator, with your numbers saved and a property-specific action plan attached.
"After we took over a Lamu luxury resort's Instagram and digital ecosystem, its owner reported record occupancy in over 20 years."
Two guests messaged that resort directly to say they booked because of the content. Occupancy in the months after Nios took over ran above the two prior years, peaking at 69.5% in October, up 23.5 points year on year. The toolkit is the same playbook, built for you to run it yourself.
Read the Majlis case study→A brand-new Nairobi hotel guests couldn't place reported F&B revenue up 25% and spa revenue up 49% in the first three months after we took over, using the same content system.
A rundown-looking Shimoni beach lodge moved from 20-30% to 40-50% occupancy months after a full brand, site and social rebuild.
Get the Direct Booking Toolkit
Buy today and the full toolkit lands in your inbox the moment your payment clears. One-time payment, yours to keep. No subscription, and less than most hotels lose to a single OTA booking.
- ✓Direct-booking website checklist
- ✓30-day content calendar + caption formulas
- ✓Repeat-guest email sequence pack
- ✓Low-season campaign template
- ✓OTA savings calculator, personalized to your property
Secure checkout via Pesapal · card, M-Pesa or bank · delivered to your inbox instantly
Before you buy
Who is this for?
Independent hotels, lodges and guesthouses in Kenya and East Africa who want to rely less on OTA commission and aren't ready for (or don't yet need) a full agency retainer. If you need a dedicated team running paid ads and content at scale, book a strategy call instead. The toolkit is the version built for owners doing it themselves.
How is this different from generic templates I can find online?
Every framework here is pulled from what is actually working for real Kenyan properties right now, not a generic best-practices list. The content system behind this toolkit is the same one behind a Lamu resort's record occupancy in over 20 years.
I already work with Nios Media. Is this still useful?
If we already run your content and booking system, you have a live version of this built into your account. The toolkit is for owners managing their own marketing day to day.
How do I receive it?
The moment your payment clears, the full toolkit is emailed straight to the address you check out with, as a ready-to-use PDF. No waiting, no login. If it's not in your inbox within a few minutes, check your spam folder or email info@niosmedia.com and we'll send it over.
What if it's not useful to me?
Email info@niosmedia.com within 7 days of purchase and we'll make it right.